Lucky John – Premium Lures for Perch, Pike, Zander & Trout

Lucky John is a well-established brand created by experienced anglers who wanted to make high-quality lures accessible to every fisherman. Since its beginnings in 1988, the company has focused on designing reliable hard lures and soft baits with proven efficiency on European waters.

The Story Behind Lucky John

The brand was founded by Janis Stikuts – a multiple champion of Latvia and the Baltic States – together with a group of passionate anglers. Their goal was simple: produce dependable spinners, crankbaits and other lures at a time when such tackle was difficult to obtain. The first collection included spinners, wobblers, spoons and winter lures, all crafted with care and precision.

Innovative Lure Technology

Lucky John develops its lures using advanced materials, lifelike profiles and refined hydrodynamics. Many models feature 3D details, strong scent impregnation or magnetic casting systems that support long and accurate casts. These technologies help increase strike rates, making the lures effective for perch, pike, trout and zander.

Popular Lucky John Series

Today the brand offers an extensive range of modern lures, from twitchbaits and crankbaits to soft plastics such as Tioga, Minnow, Slick Shad or Makora. Each series is developed to perform consistently in both recreational and competitive fishing. Whether you fish shallow waters, deeper structures or fast currents, the Lucky John line-up includes products tailored to every predator fishing style.